There is no sure formula for developing a pay-per-view star in boxing. Dominant skills are required but far from enough.
Explosive knockout power helps a lot, but it's ultimately secondary to intangible qualities of charisma—what show-biz folks would call the "it" factor.
Floyd Mayweather and Manny Pacquiao have been the only two legitimate pay-per-view stars of their generation. Juan Manuel Marquez and Timothy Bradley meet on PPV later this month, and while I find that a very compelling bout, I'm not convinced it will do big sales numbers.
When Mayweather and Pacquiao move on, there may be no immediate star in place to fill the vacuum. In today's economy and with the added competition of the UFC, selling boxing pay-per-views is tougher than ever.
The following young fighters are most likely to achieve big time, pay-per-view stardom.
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